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Rising from the swamplands of its host city, New Orleans, came the visual identity of the largest college sporting event in the country. Mist and ominous lighting were incorporated throughout the 2020 NFC and team graphics to set the mood for a dramatic showdown. While working at Infinite Scale Design Group, I finalized dozens of production art needs for hotels, the stadium, the city, and airport. I also designed a number of pieces that were featured during the live game and around New Orleans, some of which can be seen below.
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